YearOne— Collective, No Borders SS17
YEARONE— COLLECTIVE is a womenswear fashion design label based in East London, UK. Their work focus on creating understated and flexible designs for urban women, that perform flawlessly at the crossover between work and leisure.We’ve been designing look-books and preview invitations for several of their collections. Our approach has been varied and experimental, usually based on the collection concept, photographic aesthetics, shoot location, image typologies etc.
For NO BORDERS SPRING 17 look-book, the design layout approach relies once again on the nature of the shoot location. Shot by MIGUEL FLOR in a middle-class housing project, whose plots lay abandoned in different states of completion, the graphic layout of the pages echo strictly the project’s dry architecture style. Large black frames, and occasionally yellow, emphasize the architectural relationship between images of different scales on the page.